Creative » David and Goliath http://tapestry.co.uk/creative The Complete Production Agency Fri, 06 Jan 2012 10:19:05 +0000 en hourly 1 http://wordpress.org/?v=3.1.3 Kia Motors “The power to surprise” http://tapestry.co.uk/creative/retouching/kia-motors-the-power-to-surprise/ http://tapestry.co.uk/creative/retouching/kia-motors-the-power-to-surprise/#comments Wed, 29 Jul 2009 08:09:53 +0000 Danny Holden http://www.tapestry.co.uk/creative/?p=206 FrankAirPosterNew

Creative agency David and Goliath came up with the idea for a giant poster in Frankfurt airport and worked with our retouchers to create an image that when printed full size (40m x 11m) the man reproduced actual size to maximise the realistic effect.

The idea highlighted ‘The Irresistible Soul’, by bringing to life The Power to Surprise. Kia have played with the media format to deliver a poster which is playful, engaging, and guaranteed to attract attention.

Links:
Agency David and Goliath: www.dng.com
Photographer: Nick Jell: www.jell.co.uk
Photographers agent: Stella Pye: www.stellapye.com
Kia: www.kia.co.uk

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